In a buyer’s market – where there are more homes for sale than there are buyers – the power shifts to the buyer. For sellers, this means they need to work harder to attract attention and close a deal. The best actions sellers can take include:
1. Price Strategically
Don’t overprice. Overpriced homes sit longer and may require price cuts.
Research comps. Base your price on recent comparable sales (not listings).
Consider pricing slightly below market to generate multiple offers.
2. Enhance Curb Appeal and Staging
First impressions count. Tidy landscaping, paint touch-ups, and a clean exterior matter.
Stage the home. Remove clutter, depersonalize, and highlight best features to help buyers visualize themselves living there.
3. Be Flexible with Showings
Make your home available for showings at various times, including evenings and weekends.
The more eyes on your home, the better changes of a sale.
4. Offer Buyer Incentives
Cover closing costs.
Offer repair credits or home warranties.
Include appliances or flexible move-in dates
5. Make Necessary Repairs
Buyers have more options, so they’ll skip over homes that need obvious repairs.
Fix anything major upfront—roof issues, HVAC problems, leaks or safety concerns.
6. Work with an Experienced Agent
That has "Innovative Strategies and Trusted Results," negotiate strategically, and guide pricing decisions in a buyer’s market.
